Posts tagged Dash
WHITEHOUSE TRIUMPHS AS CROWDS REACH RECORD LEVELS
The Florette Lichfield Dash attracted records crowds on the day the Olympic Torch and Olympic legend Roger Black came to Lichfield and the bumper audience were treated to a race where 2010 winner James Whitehouse of Birchfield Harriers was able to erase the memories of his narrow defeat by club mate Elliot Giles last year and breeze home first and just beat the 12 noon chimes into the bargain.
As in 2010, Cannock and Stafford athlete Ashley Wickett pushed Whitehouse all the way after challenging on the bend coming into the home straight of Cathedral Close but he was always struggling to catch the Birchfield flyer and such was the herculean effort Wickett collapsed near the finish line but was able to recover and cross the line in second place. Latvian athlete Andis Grindialis was third and promising young female athlete Ellie Howat was fourth.
Olympic silver 400m medallist in 1996 Roger Black, was able to attend the events in The Close all morning on behalf of sponsors Florette, and he was involved signing autographs, giving tips to junior athletes and starting the main Dash itself before presenting Whitehouse with the Olympic inspired 3 Spire Dash trophy created by Lichfield’s own world-renowned Arthur Price Ltd.
Arthur Price has made a unique winner’s trophy to celebrate the Lichfield Dash race during the London 2012 Olympic year.
We asked the famous cutlery and gift ware firm to design and commission a special winner’s award which will be presented for the first time in 2012 and then become the treasured winner’s trophy for generations to come.
The Arthur Price Lichfield Dash Trophy has a solid mahogany wooden base with stainless steel cutlery in three spires; in gold, silver and bronze finishes. The three spires represent not only the three parts of the winners’ podium but also the three distinct spires of Lichfield Cathedral. (more…)
The provisional timetable for this year’s Florette Lichfield Dash on Saturday June 30th has been announced:
All on-the-day entry fees go to the WeLoveLichfield Fund, our chosen beneficiary in 2012.
This event starts 10 months, 25 days, 19 hours, 11 minutes, 39 seconds ago
Please note ‘on the day’ registrations for the Florette Lichfield Dash will take place in College Hall in Cathedral Close from 8.30am onwards. The Olympic Torch is due in The Close at 9.40am and The Dash support events are due to start at 10am so please get there early to register.
Please register online via our website – online entries will close at 12 midnight on Thursday June 28th. Crowds are expected to be large in The Close to witness the Olympic Torch procession, be there early! All youngsters taking part in races will receive a commemorative glass block and goodie bag. (more…)
Olympic 400m silver medalist Roger Black met the 2011 Florette Lichfield Dash winner Elliot Giles of Birchfield Harriers on his recent visit to Florette’s Fradley UK HQ. He was there to promote this year’s Dash event on Saturday June 30th, the day when the Olympic Torch comes to Lichfield.
Roger Black will be in attendance to support all the races throughout the morning of the 30th and will be offering coaching tips especially to youngsters taking part in the junior races leading up to the Florette Lichfield Dash itself at 12 noon where he’ll be introducing the field of athletes to the crowds in the build up.
Olympic athlete Roger Black MBE has agreed to attend THE FLORETTE LICHFIELD DASH on Saturday June 30th as part of the celebration of sport the city is hosting to coincide with the arrival and passage of the Olympic Torch on the same day.
Black is fronting Florette‘s key summer brand campaign, Bags of Feelgood, and will be on hand to give runners advice, hints and tips before they run. Kevin Wilson of Lichfield Dash organisers KP Events was the founder of the original Dash back in 1998, and is thrilled with Roger’s involvement in the day;
When we were asked if we’d move the date of the dash to coincide with the Torch relay coming to Lichfield because of the obvious link with Chariots of Fire and the 1924 Olympic Games we were only too pleased to accommodate the request, it’s a once in a lifetime honour. In addition, we’re also thrilled to be welcoming one of Britain’s most respected Olympians in Roger Black on the day. It’s all very exciting.
Niki Webster, Brand Manager at Florette UK is also delighted that Roger has agreed to attend the event:
It’s great news that Roger has agreed to join us at the event through his link with Florette. When we asked him to come down and show his support for this fantastic occasion he jumped at the chance, his presence will really add something to what is shaping up to be a really exciting event.
Further details will be announced on the website soon as the timetable is agreed and finalised. For more information or to get involved email Kevin Wilson at firstname.lastname@example.org
GILES HATRICK AT THE LICHFIELD DASH
One of the UK’s top junior athletes Elliot Giles of Birchfield Harriers won a thrilling Salts Techstep Lichfield Dash today in Lichfield just catching 2010 Dash champion James Whitehouse (also of Birchfield Harriers) virtually on the line to snatch the coveted Dash Trophy.
Giles is one of the UK’s top 20 U20 800m runners in the UK this year and big things are predicted of him. He was full of praise for the event and how special he felt the win was for him:
As you can see there are some junior races which you can register your children for, so bring the family along in their running shoes and join in the fun. All you need to do is be ready to register them in the marquee in front of the West wing of Lichfield Cathedral 20 minutes before the race(s) of choice. We look forward to seeing you there.
10.00am Junior Sprint Series (100m) sponsored by McDonalds
£2 per child per race, races for 8-15 year olds
10.30am Junior 400m Series (1 lap) sponsored by Alpha Sports
£2 per child per race, races for 8-15 year olds
11.00am The KP Fitness Junior Dash (16 years and under)
Entry via invitation only